META PRESENCE® FOR TUCANO - VIRTUAL SHOWROOM
Client: Tucano
Project: MetaSpace, MetaMeeting
Goal: Telling the story of the company and its values to offer the audience an immersive brand storytelling experience. Not only that, the project has evolved by also making room for internal MetaMeetings where the team can meet in the same environment, but in this case structured to conduct company meetings.
Description: A virtual space organized into three large areas, each corresponding to the main values that identify the company: protection, design and eco-sustainability. Realistic only in the details and digital twins that animate it, because Tucano's choice was oriented on an imaginative setting that could amaze and engage users.
The successful combination of design and immersive technology allowed us to create in Meta Presence® an immersive space where Tucano tells its story and can get to know its audience, while also implementing strategic activities such as marketing and sales.
In fact, Analytics visualized in a specific module of Meta Presence® allow the brand to get a detailed analysis about audience behavior, particularly in terms of the engagement and appreciation shown for each specific product.
The ability to share multimedia content allows the company to engage visitors in a new, stimulating and interactive experience, focusing attention on the products on display and their qualities.
Inside the showroom, thanks to digital twins it is possible not only to view the products, but also to interact directly with them to appreciate every single detail exactly as in a physical contact with a real object.
An alternative and immersive brand awareness experience that engages 360 degrees customers and visitors willing to explore this new reality.
Bring your brand into the Metaverse, contact the MetaverseEnablers team!
Client: Tucano
Project: MetaSpace, MetaMeeting
Goal: Telling the story of the company and its values to offer the audience an immersive brand storytelling experience. Not only that, the project has evolved by also making room for internal MetaMeetings where the team can meet in the same environment, but in this case structured to conduct company meetings.
Description: A virtual space organized into three large areas, each corresponding to the main values that identify the company: protection, design and eco-sustainability. Realistic only in the details and digital twins that animate it, because Tucano's choice was oriented on an imaginative setting that could amaze and engage users.
The successful combination of design and immersive technology allowed us to create in Meta Presence® an immersive space where Tucano tells its story and can get to know its audience, while also implementing strategic activities such as marketing and sales.
In fact, Analytics visualized in a specific module of Meta Presence® allow the brand to get a detailed analysis about audience behavior, particularly in terms of the engagement and appreciation shown for each specific product.
The ability to share multimedia content allows the company to engage visitors in a new, stimulating and interactive experience, focusing attention on the products on display and their qualities.
Inside the showroom, thanks to digital twins it is possible not only to view the products, but also to interact directly with them to appreciate every single detail exactly as in a physical contact with a real object.
An alternative and immersive brand awareness experience that engages 360 degrees customers and visitors willing to explore this new reality.
Bring your brand into the Metaverse, contact the MetaverseEnablers team!
TechStar Srl is participating in the Metaverse Standards Forum to promote interoperability standards for an open Metaverse.
TechStar Srl supports the 2022 research of the Augmented Reality & Metaverse Observatory of the School of Management of the Politecnico di Milano.
TechStar Srl is participating in the Metaverse Standards Forum to promote interoperability standards for an open Metaverse
TechStar Srl supports the 2022 research of the Augmented Reality & Metaverse Observatory of the School of Management of the Politecnico di Milano.